This studio mannequin – underneath which Viacom will license and produce new episodes of absolutely owned content material for third events – will current an unlimited progress alternative, as the corporate’s manufacturers more and more feed the insatiable international demand for premium content material.
The prospects for third-party licensing and manufacturing are virtually limitless. Pinky Malinky – which can function Nick branding on the present open and embodies Nickelodeon’s patented spirit of enjoyable and shocking tales and characters – is simply the primary of as much as a dozen properties that the model is positioning for reboots or co-productions this yr alone.
Last April, Viacom president and CEO Bob Bakish hinted on the firm’s new “studio model” when he informed buyers on an earnings name: “Building on the success of Paramount Television and Telefe’s quickly growing production business, we’re going to much more aggressively tap into the huge demand for content and unlock more of our IP and production and creative capabilities to drive incremental revenues from third-party platforms.…There is a lot of interest from SVOD partners in licensing library properties from MTV and Nickelodeon IP for brand-new interpretations. At the same time, we’re also developing new IP for the sector and have already closed deals for brand-new original Nick IP and animation with third parties and we see more in the pipeline.”
Pinky Malinky, produced by Nickelodeon Animation Studios, was co-created by Chris Garbutt and Rikke Asbjoern (The Amazing World of Gumball) and government produced by Scott Kreamer (Kung Fu Panda: Legends of Awesomeness).
No date has been introduced for the present’s Netflix launch, nevertheless it’s anticipated to be someday later this summer time.